Mile of Smiles

It's all smiles in Shrewsbury as a free festival gets set to entertain the town

by Webmaster, 2nd June 2021

It's all smiles in Shrewsbury as a free festival gets set to entertain the town

Fancy going to a grown-up festival, less the mud, smelly toilets and expensive ticket price? Shropshire Festivals’ free event held in the Quarry and surrounding streets of Shrewsbury on Sunday the 25th July could be the perfect family day out.

A Mile of Smiles will take visitors on a walk through Shropshire’s market town where performers will be tasked with generating smiles along the way. The mile will finish at The Quarry park where performers such as theatre groups and musicians will be live on stage, including Welsh Border rock band, The Crisis, pictured.

“It’s been a tough year for live bands and we’ve really missed performing in front of a live audience,” says keyboardist Guy Vickers. “We’re really looking forward to The Mile of Smiles; it’s shaping up to be our first live performance for a year and a half and we’ve a great line up of songs planned to celebrate.”

Not only will the event generate some long-awaited fun, it aims to entice visitors back into Shrewsbury to support entertainers from all genres while also raising funds for charity. “We’ll be raising money for Climbing Out, who help people rebuild confidence and motivation following a life-changing trauma, injury or illness,” says Shropshire Festivals’ Beth Heath. “We felt this was particularly relevant as we all try to find a new way forward after such a challenging time.

“It’ll be fantastic to have a live, cultural event in the town supporting lots of performers who’ve had zero income from live gigs during the pandemic.”

Mile of Smiles, Sunday 25th July 2021. For more details, visit Or to dowload the official programme, click here

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